Ocado Double Decker Truck

Illustrated jars – from 24 inch screen to 60 foot longer tractor unit. Photo by Mark Looby.

Ocado – Ocadolife

‘Freshly Picked’ spread from Ocadolife.

Ocado

Tube Panels – one of a set of four ads
shown on the London Underground.

Ocado – Taste of London

The delivery van – that doubles as Casino Ocado!
Everything hand-illustrated (including the fences!).

Ocado – Show stand

Fairground style illustrations for this Exhibition stand.

Ocado – Fuzzy Felt

Illustrations for this Direct Mailer
– produced electronically.

Ocado – David & Goliath

Illustrations for this charming
two-sided Direct Mailer, including
cutter specification.

Ocado Man Illustrations

A selection of Hand draw vector illustrations as shown here on Ocado DM, produced for Ocado © ocado ltd

 

Ocado is a multi award-winning home delivery business supplying Waitrose groceries and started in 2001 by Jason Gissing, Tim Steiner and Jonathan Faiman. They are a cutting-edge business in every sense – supplying thousands of customers with fresh groceries every day  within one-hour time slots from a central distribution centre in Hatfield, Hertfordshire – the only business on the planet to have done so successfully – and yet also designing every aspect of the business from scratch.

Greenland Studio worked extensively with the small in-house team for over three years, helping Ocado deliver their brand message both above and below the line, and even worked on-site for an extended duration.

Work on many different items – from posters right through to a proposed animated TV Advert.

“Greenland Studio worked closely with Ocado for over three years, creating hundreds of bespoke illustrations, as well as assisting us with creative design, ideation and more – including some impressive works on our exhibitions for the Taste of London, our Double Decker trucks and even our internal marketing. Greenland Studio’s work is always of the highest standard – I wouldn’t hesitate to recommend Greenland Studio to any large or small business” - Martyn Allen, Ocado Ltd

Services: Exhibition Design |  Illustration (Vector and Hand) | 3D Illustration | Magazine Design | Animation | Training